Perfect for the upcoming seasons of temperamental weather, Ira Chernova’s Sky Is Falling is a moody story shot at an old house just outside of Boston.
Chernova is known for her dark and cunning work, always carefully choosing her subjects to portray a sort of rebellious yet sensual personality. Originally from Moscow, Ira has travelled all over Europe and has found herself living and thriving in Brooklyn for the past year. With a focus on fashion and black & white portraiture, she has shot recognizable faces like Bradley Soileau and Elijah Wood.
She describes this particular Ben Trovato exclusive as a “moody story for the city kids, trapped in season changes.” The old house it was shot at belongs to a family friend of stylist and clothing designer Sue Waller, who is 1/3 of the creative influence for this feature. The model, Hallie Hutchison at Re:Quest, was sultry and stunning in the pouring rain. “Hallie was really easy to work with. We were shooting under the pouring rain, which is always tricky cause you expect model to work through it and do the best of work in a time frame of 5-10min or whatever time rain is heavy. I am satisfied with the result. I was looking for a model to look very cold in emotions, with strong facial features and some indifference,” says Chernova.
Ira started taking pictures during the first few years of college, and is influenced by Tim Walker and Paolo Roversi. “For myself, I realized I can’t be influenced by a few specific things; it’s too little for a modern variety of choices and limits your work a lot.” We expect to see a lot more from Miss Chernova, as she has become quite a name amongst artists of all sorts.
